Raising the Bar Seminar - “What is Media Planning & Buying?”
You're invited to join us for our first 'Raise the Bar' seminar!
These seminars are intended to help you and your company learn about a particular topic in a fun, casual and interactive environment. Stick around to ask questions and converse with other business leaders!
Location: Mission Oak Grill
25 Green Street, Newburyport
“What is Media Planning & Buying?”
Today’s media advertising landscape is more complicated than ever before. Businesses of all types are faced with a seemingly endless stream of paid advertising opportunities that promise to lead audiences to their brand.
Before you buy anything, please join Anne Richardson of Richardson Media Group & The Greater Newburyport Chamber of Commerce & Industry to learn tips on how to navigate the world of traditional and online media. Anne will review key media terms, run through the basics of the media planning and buying process and leave you with some essential questions to consider the next time you are looking to invest in advertising to promote your brand.
More about Richardson Media Group
Richardson Media Group, Inc. provides companies with a foundational understanding of how different media vehicles work together, creating results-driven marketing strategies designed to increase brand awareness and generate qualified leads. We offer the highest level of expertise in both traditional and new media tactics, guiding our clients through today’s fast-changing media marketplace with attention to detail and research-based recommendations.
Richardson Media Group, Inc.
21 Water Street Suite 7
Amesbury, MA 01913
(978) 834-6885
